How important are services in the us economy

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Reference no: EM131304050

1. How important are services in the U.S. economy?

2. Identify and discuss the major service characteristics.

3. For each marketing-mix element, which service characteristics are most likely to have an impact?

4. What type of organization might use a venture team to develop new products? What are the advantages and disadvantages of such a team?

Reference no: EM131304050

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