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How does the company you selected distinguish

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Reference no: EM133614838

Case: Marketing strategies are used to promote products and services. Many companies have discovered their customers indicate that ethics and social responsibility matter when choosing products.

Hospital Surgery Department uses ethical behavior as a marketing strategy. Consider the effect it has on the company.

How does the company you selected distinguish between social responsibility and ethical and legal issues in their marketing strategy?
What is the value to the company of communicating ethical behavior to the public?

Reference no: EM133614838

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