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A. Distinguish between mission and vision statements and explain why they are important for determining organizational goals and objectives. B. Explain why we would want to perform a stakeholder analysis before framing our mission and vision statements. C. How would we decide what "reward system" to use to recognize worker performance? D. Explain the difference between a goal and an objective and identify the 5 characteristics of a "good" goal. E. What "tools" might we use to analyze the internal and external environment while performing a SWOT analysis"? F. Describe and compare the Porter and the Wiersema focus strategies. If you favor one over the other, explain why. Learning Activity #2 A. Why is there not a perfect match-up between "realized" and "intended" organizational strategies? B. High value exercise!:(Optional ... because it is a distinctly private activity that you may not want to share at this time.) Do make the effort to craft your own, personal mission and vision statement! Follow the instructions outlined in Saylor and go through the steps laid out for you to create your own document. It will be one of the most useful exercises you will ever do. You will want to check this document at least twice a year to see if it wants to grow or "evolve."Of course, after crafting your mission and vision statements, you will be in a position for designing an appropriate strategy. You won't regret doing this exercise! And it may just change your life for the better. Stranger things have happened ...
Introduction and background of your CE
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