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Explain why the strategy selected is the optimal choice

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Reference no: EM132186207

Question: 1. Research the product positioning of similar products to determine the best positioning for your client's product, and explain your findings.

2. Recommend a product positioning strategy, and explain why the strategy selected is the optimal choice.

3. Explain how the promotional strategies are expected to influence consumer decision making within the targeted market group.

4. Discuss how environmental factors, cultural differences, and reference groups have an impact on the positioning.

Reference no: EM132186207

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