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1Describe and explain the marketing mix to influence trade channels and final consumers use the sellers 4p's and 4 c's 2. Explain how fitflop divides a market into segments and how the firm chooses most attractive markets? 3. Discuss how fitflop brand equity is managed and which branding strategies are used to develop offering to various consumers 4. Explain why marketing research is so important for fit flop 5. Critically evaluate the wayb fitflop develops and managers its direct marketing communications programmes to build brand equity
Simple Linear Regression and Correlation
Give a brief report of what the company or entrepreneur did, then focus on how they did it. Comment on any innovation concepts you have read from the text that the company used in developing their innovation.
Tell us about the performance appraisal system where you work. How often is it done? Which of the approaches discussed in Chapter 8 pertains to the system where you work? What errors or biases have you witnessed? How satisfied overall are you w..
Before making an unsecured loan to an individual a bank orders a report on the applicant's credit history. To justify making the loan, the bank must find the applicant's credit record to be satisfactory. Describe the bank's decision. What are ..
Organization is planning to expand into the China market
Role of Social Media in Hospitality Industry
What are their choices if they cannot resolve their concerns?
Entrepreneurial education
The abstract summarises the contents of the paper in around 200 words. A good abstract contains as much information about the case study analysis as possible, reflecting the reasoning behind any recommendations or conclusions.
why do trade promotions often increase cycle inventory but fail to generate significant increases in customer demand?
Cuttingedge Ltd is a single site, UK based company with 100 employees, engaged in the manufacturing and selling of tennis racquets.
Identify key companies in the emerging market of digital healthcare
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