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Effected marketing communications during wwii

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Explore how social and political events effected marketing communications during WWII. Currently, the United Kingdom and United States have been at war in Afghanistan for the past ten years.

Students are to select a product or service for the modern war economy and conduct a PEST analysis to discuss how recent events have affected modern communication efforts.

For example, SUV's are environmentally unfriendly, and yet, a lot of Americans purchase these vehicles for safety. One theory is that there psychological marketing and communication on behalf of manufacturers to tap the fear produced in Americans by more than a decade of war.

Take a position on a modern product and make a case for whether PEST factors are influencing how the product is marketed to the public?

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