Critical Success Factors: Critical success factors to be managed during execution of the idea 15% Exemplary identification and very detailed discussion of the critical success factors to be managed during execution of the idea. Evaluation of Feasibility: Evaluation of the overall feasibility of the idea 15% Exemplary and detailed evaluation of the feasibility of the idea. Very compelling. Quality of written submission: Quality of writing, grammar, APA referencing, following business report format. 10% An exceptionally well-written business report, good flow of ideas, no spelling or grammatical mistakes, presented in the required format, and accurate use of APA referencing format.

"Proposed Business Model: Discussion of the proposed business model" 15% Exemplary and detailed discussion of the nine building blocks in the proposed business model. Interrelationships: Identify and discuss the key interrelationships in the BM that will support success of the idea 10% Exemplary and detailed explanation and discussion of the key interrelationships in the BM that will support success of the idea

Weighting Problem Identification: Entrepreneurial problem that needs solving and/or the reason the innovation is required is effectively explained 15% High Distinction Exemplary and succinct explanation of the entrepreneurial problem that needs solving and/or the reason the innovation is required. Benefits Generated: Persuasive argument of the benefits to be generated by the idea. 10% Exemplary and highly persuasive argument of the benefits to be generated by the idea.

Assessment Criteria: 1. Effective explanation of the customer/market problem that needs solving and/or the reason the innovation is required. (15%) 2. Persuasive argument of the customer/client benefits to be generated by the idea (10%) 3. Discussion of the proposed business model (15%) 4. Identification and discussion of the key interrelationships in the BM that will support success of the idea (10%) 5. Critical success factors to be managed during execution of the idea (15%) 6. Identification of critical risks and assumptions (10%) 7. Evaluation of the overall feasibility of the idea (15%) 8. Quality of written submission, minimum 6 peer-reviewed journals, and APA referencing format (10%).

Length: 1500-words Format: Business Report Business Model Canvas format: From Osterwalder &Pigneur (2010) Assessment Due Date: Week 8Monday5:00 PM AEST Referencing Style: American Psychological Association (APA) Submission Instructions: Please submit online via Moodle Return Date to Students: Week 10Monday (20) Results and marker comments will be available in Moodle through Feedback Studio. Please click on the blue Pencil to access feedback. Weighting: 30%