Describe which motivation being targeted in the ad

Assignment Help Management Theories
Reference no: EM131145598

Motivations In Advertising

Advertisers and marketers use motivation theory when they create advertising campaigns by pairing their products with items that arouse positive emotions. Find a video clip of a commercial for a particular product, and identify which motivations are being targeted in the ad.

 Write a 700- to 1,050-word (about two to three pages) paper about motivation in which you do the following:

  • Summarize the commercial (include a link to it).
  • Describe which motivation(s) being targeted in the ad, and explain which motivations are not being targeted.
  • Compare the different theories of motivation (instinct, evolutionary, drive, arousal, incentive, and hierarchal), and explain how they differ. Explain which theory best fits the advertisement you selected.

Reference no: EM131145598

Questions Cloud

Compute marginal cost and average cost of cutting lawns : Given his current output level, compute his marginal cost and average cost of cutting lawns.
Describe effective communication in a business environment : Write a one to two (1-2) page paper in which you: Discuss at least three (3) reasons why you perceived the communication to be effective, and explain the resulting impact to the business
What is the impact of a 5% drop in exports on u.s. gdp : Assume that the multiplier in the United States is 2 and that a major slump in Europe would reduce output and imports from the U.S. by 5% (relative to its normal level). Given your answer to part (a), what is the impact on U.S. GDP of the European..
How is the source an example of applied business research : How is the source an example of applied business research? How did the author defend the use of a particular research method and design? What was the rationale for the author's academic foundation?
Describe which motivation being targeted in the ad : Write a 700- to 1,050-word (about two to three pages) paper about motivation in which you do the following: Describe which motivation(s) being targeted in the ad, and explain which motivations are not being targeted
How the author defended using a specific research method : Justifies-based on the author's reasoning-the setting for the applied business problem, that is, how the author defended using a specific research method and design.
What is the importance of personnel management : Using specific elements of the police organizational structure, where does it appear that you would need to reorganize the department, especially to accommodate this change in policing philosophy? Explain.
What analysis needs to be done to manage risk on a project : Describe what planning and analysis needs to be done to manage risk on a project. When should this planning and analysis be done? How can a risk assessment matrix help in this process
Write a brief analysis of the site : Identify a company website that in your opinion violates one or more of the principles of good design write a brief analysis of the site (250-350 words), citing specific elements from the piece and support from your reading assignment

Reviews

Write a Review

Management Theories Questions & Answers

  The challenger and columbia shuttle disasters

Read the "The Challenger and Columbia Shuttle Disasters" Case Study from the Managing Organizational Change textbook and linked at the bottom of the page. In a carefully constructed 5-7 page document,

  Describe key performance indicators

When establishing a team performance plan what role can the mission statement play - describe Key Performance Indicators and describe the role of feedback in this process or having advice from outside the work team.

  What are the eight quality management principles

Describe how ISO 9000 has evolved in the past several years. What are the eight quality management principles the standards enhance

  How would you measure credit risk at bank of america

How would you measure credit risk at Bank of America? Be sure to discuss techniques for measuring individual credit products and commercial credit products

  Decision analysis model - peachykeen software

THE SCENARIO It is 5 years from now, and you work for PeachyKeen Software as Assistant Vise President for Long Range Planning. PeachyKeen is not truly a software house, but rather a software publisher, and its business is based on the following se..

  List and describe at least three discipline areas in which a

List and describe at least three discipline areas in which a modern safety and health manager might be required to have at least a basic level of competency. What are some common, predictable problems that a safety and health manager might face durin..

  How issues vary for product and process innovations

What issues do you think are critical in planning for integration and sharing of information in innovative firm? How do these issues vary for product and process innovations?

  Sold the items to jimmy honeycutt

Fred Lane, who sells boats, motors, and trailers, sold a boat, motor, and trailer to John Willis in exchange for a check for $6,285.00. The check was not honored when Lane attempted to use the funds. Willis subsequently left the boat, motor, and t..

  Current csr activities and company

If you would be the CEO of Godrej Industries, which other additional CSR activities you would have undertaken that would have aligned well with the current CSR activities and company's line of business?

  The thompson refrigerator company

Thompson is a niche manufacturer of a refrigeration product (currently the Model 786-R4 refrigerator).  Thompson is headquartered in Melbourne, Florida collocated with the manufacturing plant.

  Create an analysis of suzukis management

Create an analysis of Suzuki's management decision to end its automobile sales in the US and a discussion of the hypothetical scenario presented below. Cite all of your sources and format your analysis according to APA style.

  An increasingly common and important part of the economy

The multinational organization is an increasingly common and important part of the economy. This case takes you into the world of a cutting-edge music software business seeking success across three very different national and organizational cultures...

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd