Define culture and cultural tourism

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Reference no: EM133536957

Assignment

Instructions: You are required to answer the following questions. Do not repeat the questions on your answer sheet.

I. Why is it important for tourism providers/destinations to have a god understanding of motivation for travel? Give three examples of motivators (time money, holiday, etc) and how providers/destinations can capitalize on these motivators.

II. On page 20 (Chapter 9) there are 6 benefits listed as reasons for travel.

A. Those who emphasized excitement and escape
B. Pure adrenaline/excitement seekers
C. A family- and friends-oriented group
D. Naturalists (those who enjoyed natural surroundings)
E. A group who emphasized the value of escape by itself
F. A group who enjoyed all benefits

Select any three and briefly describe how you would market a destination - you can pick any destination - to travelers in the 3 segments you choose? (For example, if you choose San Francisco as your destination, which 3 segments would you attract to visit and how?

III. In what way could a cultural attraction you are familiar with be improved for tourism?

IV. Define culture and cultural tourism. How might a destination use cultural attractions to bring in new tourism?

Reference no: EM133536957

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