Create the actual persuasive communication project

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Reference no: EM133916299

Assignment:

Adherence to directions and details in project phases:

Phase 1 - Choose a persuasive communication subject (e.g. PR project for a political candidate, an advertisement for a product, a jury selection for a specific type of criminal case, etc.). 4-6 quality slides (quality means careful visual, verbal, and in some cases aural, appeal have been given to maximize the effectiveness of the slide; a few words on a plain blue background is not what is required for this assignment).

Phase 2 - Interview a professional in the persuasive communication subject field (e.g. PR consultant, advertising executive, jury consultant, etc.) about how they analyze audiences for maximum influence. 4-6 quality slides.

Phase 3 - Create a target audience analysis profile for your persuasive communication project. 4-6 quality slides.

Phase 4 - Explain the persuasive strategies you could implement in your persuasive communication project. Be sure to integrate textbook terminology and ideas. 4-6 quality slides.

Phase 5 - Describe in detail or create the actual persuasive communication project (e.g. the specific ad or series of ads; the outline of the PR campaign; etc.). 4-6 quality slides or the equivalent depending on the project.

2. Content

Insightful
Detailed
Sufficient
Relevant
Reliable

3. Organization

Coherent
Logical development

4. Presentation Appeal/Creativeness

Attention-getting function
Personal flare

5. Mechanics

Spelling
Punctuation
Grammar
APA format style

Reference no: EM133916299

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