### Create successful marketing strategies for the goods

Assignment Help Marketing Management
##### Reference no: EM132014079 , Length: 1800 words

Assignment -

"The 'tyranny or paradox of choice' explains why people have difficulty in making complex choices. The amount of choice people have in the modern world is a huge cause of stress, one which our ancestors did not have."

Using existing literature and data, critically evaluate this claim in relation to at least 2 of the following areas (or 2 areas approved by your tutor):

• Allocation of resources
• Consumerism
• Technology
• Risk

"Businesses can analyse how consumers make choices and can use this to create successful marketing strategies for the goods they want to sell."

Using existing literature and data, critically evaluate this claim in relation to at least 2 of the following areas (or 2 areas approved by your tutor):

• Allocation of resources
• Consumerism
• Technology
• Risk

#### Questions Cloud

 What is the arbitrage profit per dollar used : Suppose the Japanese yen exchange rate is ¥85 = \$1, and the British pound exchange rate is £1 = \$1.53. What is the density of cesium : Cesium exists at room temperature as a body centered cube structure with a lattice parameter a = 6.06 A. What is the density of Cesium? Find the per annum interest rate with quarterly compounding : Find the per annum interest rate with quarterly compounding that would lead to the same effective annual rate. What would be the effective rate of interest per month : If you were to accept the dealer's offer, what would be the effective rate of interest per month the dealer charges on your financing? Create successful marketing strategies for the goods : "Businesses can analyse how consumers make choices and can use this to create successful marketing strategies for the goods they want to sell." What are the firms net operating assets : Question : What are the firm's Net operating Assets (NOA)? Suppose you know the following: Interest expense = \$10 million .Average interest rate paid = 5%. If labour for six month is 5 then how much do they pay : If LIBOR is 4.5% in six months, then who pays and how much do they pay? Round your answer to the nearest dollar. What happens to isotopes that are unstable : What happens to isotopes that are unstable? How may these natural processes be used by chemists to make measurements in the environmental fields? Corporate social responsibility of the oman cement : Explain the concept of Corporate Social Responsibility according to Caroll. Critically assess the Corporate Social Responsibility of the chosen company

### Reviews

#### len2014079

6/9/2018 7:07:40 AM

You must also do the following: Each page must have a header with the module code, module title and your student number, All of the work must be word processed, The line spacing must be 2 (double), The font type must be Arial, The font size must be 12, The pages must be numbered in the bottom right corner, You must include a final reference list using the Harvard System which is outlined in the college referencing guide. Please ask your class tutor if you do not have a copy of this.

#### len2014079

6/9/2018 7:07:34 AM

Written Work Submission Guidelines - Failure to follow these guidelines can result in a deduction of up to 5 marks. The first page of your assignment must state the following: Module code and title (eg. FC005: Introduction to Social Sciences) Type of assignment (eg. portfolio essay / final report) Assignment question (eg. Critically evaluate....) Word Count, Your class tutor's name, Your Kaplan student number (not your name) and Submission date.

### Write a Review

#### Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

#### Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

#### Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

#### Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

#### Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

#### Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

#### Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

#### Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

#### Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

#### New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

#### Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

#### Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.