Create a public relations campaign for a financial

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Reference no: EM13314487 , Length: 200 words

This assignment will be a narrative of 200 words. Create a public relations campaign for a financial institution that has recently received negative exposure in the media pertaining to its lack of responsiveness to those wishing to modify existing home loans. The goal of your campaign is to influence public opinion, restore credibility, and generate positive press reporting. Include introduction and conclusion and  in text citations, references for this assignment. Project is due Saturday, by midnight. 

Reference no: EM13314487

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Create a public relations campaign for a financial : Create a public relations campaign for a financial institution that has recently received negative exposure in the media pertaining to its lack of responsiveness to those wishing to modify existing home loans.
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