Reference no: EM131552674

Mid term

Scenario:

You are employed as an Organizational Behaviour Analyst for a consulting firm that specializes in conducting organizational behaviour audits for organizations. The new CEO of a local company wants to conduct an Organizational Behaviour Audit and has contacted your firm for help. The first deliverable for the project is a Plan for Conducting an Organizational Behaviour Audit that must be presented to the CEO for approval before the actual audit may begin. You have been given the task of producing this plan for your organization.

Write a 3000 word essay (+/- 10%) that provides a comprehensive "Plan for Conducting an Organizational Behaviour Audit." Your plan must provide the rationale or reason why it is important to understand the organizational behaviour of a company, the areas within the organization that should be assessed in an Organizational Behaviour Audit and the factors that should be evaluated within each area.

In answering the question, you may want to consider the following questions:

1. Why should an organization conduct an Organizational Behaviour Audit?

2. What areas within an organization should be evaluated as part of an Organizational Behaviour Audit?

3. What factors within each area should be evaluated in an Organizational Behaviour Audit?

Why are these factors important? How do these factors influence or affect the organizational behaviour of a firm?

Remember, this assignment is asking you to provide a plan for conducting an Organizational Behaviour Audit. You are not conducting the audit itself. Your response should be tied to theoretical concepts found within the Organizational Behaviour literature and field of study.

Please note that this is an individual assignment and will require the use of resources beyond those found in the module materials. All resources used in the development of this assignment should be referenced using the Harvard Referencing System. All papers will be submitted to Turnitin. Copying and pasting material directly from other sources, without proper paraphrasing and referencing is considered academic malpractice and is not allowed. Proper paraphrasing, writing and referencing skills should be utilized.

Final exam

Task:

You are required to write a business plan which will provide direction and increase the probability for success of a business idea within the today contemporary and very competitive market.

The business plan should include at least the following contents / elements:

Part I - 150-200 words

Company overview
o Mission statement - the purpose of the business
o Vision statement - what the business desires to achieve in the long run
o Business Core Values - the operating philosophy and principles that will guide the intern al business conduct as well its relationship with its customers and partners

Part II - 800-1000 words

Objectives - Specific, Measurable and Motivational, Attainable, Realistic, Time Bound
Products
Customers - consumer behavior and customers of the industry Industry and market analysis
o Industry
o PESTLE - Political, Economic, Social, Technological, Legal, Environmental conditions and trends (specify those they are opportunities or threats)
o Customer
o Competition - direct and indirect competitors, market share, strengths and weaknesses
Internal business strengths and weaknesses

Part III - 1500-1800 words

Business differentiation - how it will be achieved and perceived by customers

Competitive advantage - reasons for which customers will choose your business as opposed to other alternatives

Marketing Strategy

o Target markets strategy
o Marketing mix Product

- Price
- Promotion and advertising
- Placement - distribution system
Sales strategy
o Sales monthly forecasting - 2 years period

Part IV -750- 1000 words

Operations Strategy
o Business operations model
o Buildings, Equipment, Technology, Cars,
o Processes - i.e. Imports, Purchases, Production, Marketing, Sales, Warehouse, Accounting, Human Resource Management

o Organizational structure
o Internal employees and external associates (outsourcing)

Part V - 200 - 300 words
Financial 2 year projected budgets
o Financial model (own capital, loans, external shareholders) - chart o Administrative & Operating expenses - chart
o Selling expenses- chart
o Financial expenses - chart
o Break Even Point Analysis (sales amount, sales units, and period point)
o Cash flow management