Reference no: EM131227982

Select a public international or multinational company.  Scan the Internet for information on the firm (caution on reliability of sources) and/or search one of the library's online business databases for company information and/or review the firm's recent annual shareholder's report.

1. Based on information in the public domain, state your belief of the company's competitive advantage, then discuss the operations strategy or strategies (differentiation, cost, response) that you believe the firm is using to achieve that competitive advantage and why.

2. Discuss what operations decision(s) you believe is (are) most critical in support of the firm's operation's strategy and why.

3. Based on your understanding of the company, its business environment, and your reading assignment, identify one potential ethical issue that operations managers may face in this firm while conducting business globally.   What are the ramifications?

In all of the above, support your statements by citing examples in support of your belief and/or cite your source(s). 

Incorporate the definitions and concepts introduced in the assigned reading when responding to the above questions.