Address the intermodal linkages of your logistical network

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Reference no: EM133583238

Prompt You work for a company in Manchester, NH that manufactures a unique running shoe that has grown in popularity beyond the local region and is now being demanded across the United States. Your current distribution centers are located in Albany, NY, Phoenix, AZ, and Jacksonville, FL. Your company has also begun to receive inquiries from retailers in the European Union that are interested in selling your shoes. To begin selling overseas, your company has partnered with a company that will manage a distribution center in Munich, Germany. While looking into your current distribution plans, you find that you have no comprehensive transportation plan. You see that transportation in your company is typically an afterthought; this will not do if you are going to begin selling across the United States and Europe, as planned. For this assessment, you will begin developing a comprehensive strategy for planning and executing a global transportation network. You will analyze your company's transportation needs and make a recommendation for mode selection to each of the distribution hubs. You will need to address the intermodal linkages of your logistical network and explain how you plan to minimize cost while keeping efficiency at a high level.

Reference no: EM133583238

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