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What is efficiency control in MIVE?
Efficiency control:
The global picture is significant. An overview of the sales and marketing efforts and their relative failure or success is critical. A micro level analysis is crucial. What are the all sales force doing and where as well as how well? What are the localized responses to the advertising, distribution drives and sales promotion? Are there considerable differences among the reactions of various market niches and consumer kinds?
The Role of Communication in Exchange Transactions Bowersox and Morash (1989) demonstrated how marketing flows, including information flow, can be represented as a network who
Describe the concept of market segmentation, targeting and positioning (STP''s) with a typical example of either a product or an organization you are familiar with.
Explain about the product assortment in briefly. “A product mix (also termed as product assortment) is the set of all products and items which a particular sellers offers for s
Natural Environment: (1) Natural Resources: Business depends on natural resources. Raw material is one main part of these resources and firms are concerned with their availa
assignment theory for budgeting decision
Explain about the concept of value. Concept of Value: Various customers look for different benefits from identical product. Thus, the value of a product differs by one cus
Question 1) Consider marketing in the automobile industry. Either for your car, or for that of someone you know, how did marketing strategy impact the purchase decision? Pleas
The balance of the communications mix Role of advertising and sales promotions in business-to-business communications is mainly to support personal selling effort. This cont
What is Message reception Contextual conditions in which messages are received and ascribed meanings are very different. In organisational setting the context is more formal
The problem formulation are: R the set of all mesh routers N number of mesh routers K the maximum
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