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1. How do you use the indicators on your car dashboard? It's worth taking a moment to think about how the car's performance (KPIs) is conveyed through the dashboard of the car. Think about the speedometer, tachometer, and fuel gauge and so on.
Some of the characteristics of the dashboard that make it an effective tool for communicating the KPI of car speed are:
Think about some KPIs in your workplace. How could you make the representation of them more like the dashboard of your car? Complete the following table.\
Feature
How you can apply them to your workplace KPIs
Line of sight
Graphical
Use of colour
2. As you read the list below, tick those you are familiar with and circle those you think would be beneficial to use with your team.
3. In your workplace, how can you ensure that information about the proposed changes is communicated effectively? Describe the elements of your communication strategy.
4. Explain a strategy you will use to assess suggested changes and incorporate them into your work plan. Explain why you have chosen the strategy / strategies
5. How can you use the Pareto Principle to priorities problems/areas for improvement?
What do you think that thisbrand promotion technique can benefits an organisation by incresing sale
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Full market coverage: here a firm concentrates on serving many needs of a particular customer group. Only very large firms can undertake a full market coverage strategy. Examples
considering the concept of product life cycle, where would you put video games in their life cycle?
What are the tools of marketing in words of McCarthy? McCarthy classified such tools in four broad groups, that he called the four Ps of marketing: Price place, Produ
Problem 1 "The outside world is usually considered as a domain of threat and opportunity. So the context in which organization see themselves against the outside world is extre
Question 1: (a). Elaborate using examples, two advantages the internet provides to direct marketers. (b). Apart from online marketing as a form of direct marketing, de
Product planning and development: In the modern competitive situation, producers try to bring out suitable products, which are closer to and more attractive than the substitut
Assume that you are James Peterson and you have just hired a new management team composed of highly qualified executives from outside companies.
various approaches that are followed by FMCG companies test marketing in marketing management
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