Effect on product - quality, Marketing Management

Assignment Help:

Effect on Product-Quality: - Advertising promotes competition as well as every advertiser wants to succeed in this competition. Advertiser recognizes that for long term success in business and for effective rational advertising good quality production is must. For this advertisers transmit lot of resources on research and development-work to improve product quality.

Critics of advertising dispute that advertiser are selling inferior quality products by showing persuasive and untruthful advertisement. However this criticism is wrong as advertisers supplying inferior products can't be successful in long run.


Related Discussions:- Effect on product - quality

Oligopoly market, Oligopoly Market The majority of the world’s diamonds com...

Oligopoly Market The majority of the world’s diamonds comes from Country A and Country B. Suppose that the marginal cost of mining a diamond is $1,000 per diamond and that the dema

Participants in the business buying process, own example of participants in...

own example of participants in the business buying process

Advantages of packaging, Advantages of packaging: advantages of the packag...

Advantages of packaging: advantages of the packaging may be divided into three parts: Advantage to manufactures: advantages of the packaging available to manufactures are as

What is product strategy development, What is Product Strategy Development?...

What is Product Strategy Development? Product Strategy Development: Based onto corporate goals and strategy. The corporate function for new product is found. The external

Personal selling, Personal selling: Meaning & definition: Personal se...

Personal selling: Meaning & definition: Personal selling is unique as it is a face to face transaction between a salesman and a prospective customer. Evidently, a well traine

What is productive service in marketing, What is productive service in mark...

What is productive service in marketing? Choices are comprises physical objects, persons, services, places, ideas and organizations. Similarly, the service is any activity or b

Explain about the technology and organizational structure, Explain about th...

Explain about the Technology and Organizational Structure. Technology and Organizational Structure: Technology affects the Human Resource Structure as within the given wa

Discuss the implications of dd''s activities, The DD drinks company was fou...

The DD drinks company was founded over one hundred years ago by a deeply religious family and has been recognised as being a good employer ever since. The company has a long histor

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd