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Question:
(a) The Department of Health is planning a PR campaign for a ‘Tobacco Control Program'. This department is a non-profit organization. It aims at educating families, communities and kids about the harmful effects of tobacco use which causes lung cancer and other diseases, besides creating smoke pollution and nuisance to non-smokers. The department also hopes to encourage existing smokers to quit smoking.
Elaborate the steps to devise a plan for the ‘Tobacco Control Program' by the Department of Health.
(b) Elaborate on the contributions of the Internet in the evolution of Public Relations.
The company 2TW manufactures and sells products overall Europe and is organised into dozens of strategic business units (SBUs). SBU managers, who report to regional directors, have
Considering the concept of product life cycle, where would you put video games in their life cycle?
Does marketing exist solely to increase profit? If this is the case, then marketing in nonprofit organizations can be said to be useless. discuss
Question : It is generally acknowledged that there are 5 classical ways of segmenting consumer markets. In other words, the consumer population can be divided on the basis of
Marketing Management, Marketing ManagementDoes marketing exist solely to increase profit? If this is the case, then marketing in nonprofit organizations can be said to be useless.
Question : After graduating your MBA a month ago, you took the position of Assistant Corporate Financial Manager at Ulrich Drug Company. You are working as a special assistant
Explain about the buying decision process? Organizational buying is the decision-making process in that one organization receives the resources by other organization gives i
what is the relationship of nuclear chemistry to marketing management
Answer for a caselet
concepts of core market?
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