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Elements/Component of print Advertising Copy:-
Advertising-Copy is prepared subsequent to combining various components or elements of Ad-copy. Elements and Components of ad-copy made for dissimilar media are different. In the prospective discussion Elements/components of print ad copy and broadcast ad copy are discussed. Components of print-Ad-copy are headlines and subheads along with body-copy and blurbs, slogans, boxes and Illustrations, panels, Identification- marks and Closing ideas etc.
1. Issued 200,000 shares of $1 par value common stock for $10 per share. 2. Issued a $1,000,000 face value zero-coupon bond with a five-year maturity for $747,260 that is conver
Case Study - Horlicks Horlicks is the name of a company and of a malted milk hot drink. This brand is the leading product in the hot milky drinks market and has been associated
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Q. Effect of past-advertisement? Methods of evaluation advertisement effectiveness assumes that response of customers in test-area is the outcome of advertisement done in test
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What is advertising in functions facilitating exchange? Advertising: Advertising has become a significant function of marketing into the competitive world. This helps to s
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Brand building process: Having understood the basis of the brand equity, let us now turn to the brand building process. As we saw earlier, brands are built over a period of t
What is Product Line Pricing? Product Line Pricing: Strategic Marketing has led firms to take on segmentation and diversification strategies that have results within the
what are the examples for ingredient branding?
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