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Q. Calculate Percentage of Sales Methods?
The sum to be appropriated to advertising is arrived at by multiplying the worth of past year's sales or projected sales for the budget period with a pre determined percentage.
Advertising budget amount = Past Year's Sales or Anticipated Sales x Pre-determined Percentage.
For Example: - If the sales are Rs: 300 billion and percentage decided by top management is 4 then advertiser will spend Rs: 12 billion (300x 4%) on advertisement. In this method two major decision are to be taken i) % whether to take past or future sale.
What are the Credibility factors Public relations scores heavily on credibility factors. This is as receivers perceive the third party as unbiased and to be endorsing the offe
CUSUMER MIND IS A BLOCK MIND DISCOUSES
1. List dawn and explain the advantages of integrated material management.
I will provide a cases from the media that have ethical implications. Please prepare a ppt presentation that: a) describes the issue/story (Clearly identify which case you ar
The company 2TW manufactures and sells products overall Europe and is organised into dozens of strategic business units (SBUs). SBU managers, who report to regional directors, have
Identify and briefly describe the criteria you would use to help establish whether a variable is useful as a segmentation base.
y=2x 2x+y=4
consumer mind in a block box
discuss the strategies including digital strategies that you would recommend to a business to mitigate the effect of this crisis
How to start and finish
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