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Tools of Promotion
Advertising
A paid form of non-personal communication regarding to an organization and/or its manufacture to a target audience via a mass medium.
Personal Selling
A paid form of non-personal communication regarding an organization and/or its products to a target audience via a mass medium.
Sales Promotion
Demand-stimulating activity designed to supplement advertising and facilitate personal selling.
Public Relations
A planned communication attempt by an organization to contribute to normally favourable attitudes and view toward an organization and its products.
Direct Marketing
Carefully Direct connections with targeted individual consumers to get an immediate response and cultivate long-lasting customer relationship.
how are cereals distributed to reach the consumers
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Key challenges for a Domestic Company for Sustainability in Market - Competitive pressure of global players : With the advent of open economy policy, the country ha
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Marketing Orientation If an organization has a marketing orientation, its planning rests in its marketing effort. Marketing becomes the business's philosophy, not just a functi
product report and market segmentation of monorail companies
Two events A and B are said to be dependent when B can occur only when A is known to have occurred (or vice versa). The probability attached to such an event is called the condit
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brand personality of MacDonald
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