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Organizational Communication This is the study of communication within companies, which fits well as a subset of corporate communication because it is enabled to the company to
(a) Define the term Public Relations as per the British Institute of PR and explain the relevance and interdependence of i. PR and marketing and ii. PR and advertising.
Cataloguing-in-Publication (CIP): Centralised cataloguing led to the logical step of publishing bibliographic entries of documents in the publication itself, on the reverse si
C ommunities of practice take many forms Communities of Practice differ widely in both name and style in different organisations. CoP takes many forms and knowing these variat
Professionals: Professionals, like medical and legal practitioners, need information to pursue their vocations. The physicians cannot afford to ignore new developments in the
NON-BOOK MATERIALS: The term "non-book materials" (=NBM) includes four categories of information sources drawn from the second edition of the Anglo-American Cataloguing Ru
Services and Products of Documentation and Information Centres: All functions of documentation and information centres are performed with the objective of providing informatio
Question: The branding strategy adopted by any organization today is very important to be able to maintain or gain competitive edge over its competitors. (a) Define brandin
Library Binding: Binding should be appropriate to the type of material and to the expected use. Early binding for libraries stressed strength, appearance being only a seconda
Management : The magnitude of maintenance work, like all other work in the library, depends on the size and complexity of the library and the quantum of operations. Decisio
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