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Preliminary Research: Preliminary research is necessary to understand the problems environment. It involves.
1. Discovering and crystallizing the problem.
2. Describing the relevant situation or environment.
Preliminary research can correct the management perceptions of problem and guide the subsequent research. Here the corresponding symptoms of the problem are thoroughly probed by the researcher and the decision maker to understand the cause.
A preliminary research is conducted b collecting limited secondary data and talking informally with knowledgeable people in the field. This background information enables the researcher to recognize a problem worth pursuing. Hypotheses are then established the acceptance or rejection of which would enable the state objectives to be accomplished.
Write a short note about non comparative scaling techniques Non-comparative scaling involves every stimulus object being scaled independently of other objects in the stimulus s
1. Species that have reached the extinction threshold and are on the verge of extinction - beluga whales, African elephants, mountain gorillas and the California condor might be c
Filing Claims : The insured will file claim with the insurance company after meeting the aforementioned requirements. The insurance company is generally contacted immediately on d
Why was Cucina Fresca pasta successful? How would you compare the pizza opportunity to that for pasta? How would you compare the actual product development process for each?
Can you break down segmentation in simpler terms?
Explain the term - Marketing Marketing Research stimulates the flow of marketing data from customers and his environment to Organization marketing research tools are applied e
secondary data
Question 1: The product manager when introducing a new product wants the product to enjoy a long and happy life. (a) How will the ‘life' of a product be conceptually analyse
Export Trade Control : Exports may be made freely except to the extent they are regulated by the provisions of Import-Export policy, 1997-2002 or any other law for the time being
what is reasrach mgt.
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