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NEED FOR CARGO INSURANCE : Why should the goods be insured? There are two reasons for securing the insurance cover. The first reason concerns the legal dimension of limited liability of the carriers and other intermediaries. The second reason concerns commercial considerations. Let us discuss them.
What was the distribution of products in marketing mixed?
Explain Lifestyle and Psychographic Segmentation and benefit segmentation in regard to consumer behaviour. Ans: For several years demographics have governed how communication t
Q. Internal and External influences? Internal influences Consumer behaviour is influenced by- personality, psychographics (lifestyle), demographics, motivation, knowledge,
Using marketing theory and concepts critically assess the marketing strategy of a newspaper of your choice. You should start with a general evaluation of their marketing strategy a
Problem 1 What is the meaning of advertising? Explain the advertising pyramid with a neat diagram. Meaning Advertising pyramid Problem 2 What do you underst
The review of literature is not mere reading for sake it is also not a causal reading like reading of a story or novel. It is focused and directed towards specific purposes. It is
Q: What are the different needs and motives of the consumer according to which a consumer buy the product? Ans: Needs : Requires can be explained in the following manner:
Read the industry profile overview, including the website links, on the page. Complete a SWOT analysis for the selected industry. The SWOT analysis allows a business to understand
OBJECTIVES OF EXPORT-IMPORT POLICY : Government control import of non-essential Items through an import policy at the same time. all-out efforts are made to promote exports. Thus,
Export Trade Control : Exports may be made freely except to the extent they are regulated by the provisions of Import-Export policy, 1997-2002 or any other law for the time being
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