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Problem 1
(a) Radio as a medium of communication has advantages over Television and Print media. Explain three advantages of Radio and highlight two situations, with examples, where Radio has more impact than TV and print media.
(b) What are the limitations of Radio as a medium of communication?
Problem 2
(a) What are the stages required for the preparation of a successful interview for Television?
(b) Explain briefly two embarrassing situations which an interviewer can face in a Television interview and describe how to overcome such situations?
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Strategic and Operational Planning Strategic and Operational Planning Strategic and operational planning is largely confined to defining the objectives of the organisation,
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