Already have an account? Get multiple benefits of using own account!
Login in your account..!
Remember me
Don't have an account? Create your account in less than a minutes,
Forgot password? how can I recover my password now!
Enter right registered email to receive password!
Given the fact that a firm survival depends on its capacity to create value, and value is defined by customers (Day, 1990), marketing makes a fundamental contribution to long-term business success. But despite of the importance of measuring business performance there is a little research on the measures used to evaluate marketing performance and effectiveness. On the other hand, when looking to the marketing performance and success measures it is noticed that there are many measures. Recently, in an attempt to organize performance measures Kokkinaki and Ambler (1999) have summarized it and established six categories for marketing performance and success measures which are: Financial measures / Competitive market measures / Consumer behaviour measures / Consumer intermediate measures / Direct costumer measures / Innovativeness measures.
Organisations tend to organise their working areas by function, e.g. production, warehouse, sales and marketing, etc. Business processes occur across these functional groups requi
Define the routine and strategic managerial decisions. Routine and Strategic Decisions: Routine decisions are of repetitive nature that does not need much analysis and ev
Assuming that you are running the e-business department of an organization, reference to the elements of the Micro and Macro environments of e-business, how are you going to deal w
The idea of the decoupling inventories is to decouple or disengage different parts of the production systems. As we can observe easily different machines equipment and p
QUESTION 1 Write short notes on the following- (a) Non-verbal communication (b) Information overload (c) Identify the four categories of cultural differences that need
QUESTION 1 (a) Write brief notes on the following: (i) Dictionaries, (ii) Encyclopaedias (b) On what occasions would you use them? (c) Name a few that are found in librar
a) Some of the dangers/risks might include: Cultural differences -British and American businesses may not be aware of the norms and cultures in India. For example, the clot
Discuss the three approaches to short-term financing with relevant examples
what is change management iceberg
Question 1: Explain briefly the seven elements of the negotiation process known as the Seven Pillars of the Negotiational Wisdom which need to be considered before and durin
Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!
whatsapp: +91-977-207-8620
Phone: +91-977-207-8620
Email: [email protected]
All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd