Major factors influencing buying behaviour, Marketing Management

Assignment Help:

Major factors influencing buying behaviour:

A consumer's buying behaviour is influenced by cultural, social, personal, and the psychological factors. Cultural factors exert the broadcast and deepest influence.

Cultural factors: culture, subculture, and social class are particularly important in buying the behaviour. 

 


Related Discussions:- Major factors influencing buying behaviour

Area of a square and area of a rectangle, a side of a square is represented...

a side of a square is represented by x-3.what expression represents the area of the square?

Component of marketing information system, Component of Marketing Informati...

Component of Marketing Information System: 1. Internal records system: Marketing managers rely on internal reports such as orders, sales, prices, inventory level, and receiva

Marketing mix, design marketing mix for product fash wash

design marketing mix for product fash wash

Test marketing, various approaches that are followed by fast moving consume...

various approaches that are followed by fast moving consumer goods companies in test marketing

What are the advantages of public relations, What are the Advantages of Pub...

What are the Advantages of Public Relations? Advantages of Public Relations are as illustrated below: a) This helps in building and having relations along with local comm

Jaguar''s Passage to India, Tata Motors recently introduced the nano,the wo...

Tata Motors recently introduced the nano,the world''s least expensive car for the indian market.Can Tata succeed in targeting both the very low end of the auto market as well as th

Market segmentation, A new technology mobile which get auto charge while us...

A new technology mobile which get auto charge while using.

Market penetration of FMCG and regional products in rural, meaning of regio...

meaning of regional products or definition of regional products

Influence of environment in marketing, Influence of environment: 1.   ...

Influence of environment: 1.       Opportunity: an event in the environment that may be favourable to a company may be suitably exploited by it for the overall benefit of the

Write Your Message!

Captcha
Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd