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How is accessibility to customers increased in e-commerce?
Increased accessibility to customers:
a. Permit people to accomplish operations without barriers of time that is 24 hours a day, a week of seven.
b. To reach out to global consumers simply and is also cost effectual.
c. This helps business to reach out new markets.
d. Consumers and suppliers can be constantly approached over the Internet.
e. Acquisition of new consumers over internet is significantly cheaper..
Discuss the factors that need to be considered when developing an international marketing communication campaign
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