Question :

a) What generic strategy or business model should Super Foods Company Ltd. adopt in order to move to an on online grocery? Justify your answer.

b) How does the business strategy in a) affect the information systems and organisational decisions?

c) How do information systems support the business strategy in a)?

d) According to the examples in the case, on line grocery is IT/IS Driven. Do you agree with this statement? Discuss

e) Identify and describe the triggering factors that can motivate the switching mode of purchase of Mauritians from traditional shopping to online shopping.

f) What are the factors that need to be addressed by the grocer to make the online grocery business successful? On which strategy should the grocer emphasize?