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(a) Define the term Public Relations as per the British Institute of PR and explain the relevance and interdependence of
i. PR and marketing and
ii. PR and advertising. (b) As a PR consultant propose a PR management model for PR planning, illustrate its components and support your answer with a diagram.
(c) Based on a PR plan, explain on the steps required for activating a PR campaign. Use a relevant example to explain the steps above.
(d) Explain the term "Reputation Management" and describe on the value of a company to have good reputation.
Ratio Measurement: Ratio level is the highest level of measurement. They are distinguished from internal scales by virtue of having an absolute zero. Ratio scale provide
List the various reasons in Organization xyz , which lead to its development
What are some study techniques that I can use to study for the ACT??
General Components Ltd produces a component ‘X', the selling price of which is Rs 50. The unit cost structure based on the present level of production/sales of 100 000 units
Sheaf or Loose-Leaf Form: Sheaf form of library catalogue is also referred to as loose-leaf form. A sheaf form of catalogue is one in which slips of paper are put into a loose
K e y concepts of management The Key concepts of management in Six Sigma are Critical-To-Quality (CTQ), defect, process capability, variation, stable operations and Design Fo
Q. How is the cost of FCA best defensible to the public? FCA is not a fixed product it is an approach, it is potential to tailor a cost-effective FCA system to meet the require
In order to give unique co-extensive representation to each subject in the UoS, the classificationist has to ascertain the various attributes - infinite, turbulently dynamic, conti
Dictionary Catalogue: The general meaning of the word 'dictionary' is that it is a reference book, giving information on particular subjects or on a particular class of words,
Problem QC is often performed by a team of professionals who use specific techniques. These techniques do vary depending on the intended measurement. Without QC techniques, a c
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