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Explain the term - Promotion
Promotion refers to process of informing and persuading the consumers to buy certain product. By using this process, marketers convey persuasive message and information to its potential customers. Main objective of promotion is to seek buyers' attention towards the product with a view to:
- arouse his interest in the product;
- inform him about its availability; and
- inform him as to how is it different from others.
How many types of participants are significant in distribution channels? There are following types of participants are significant in distribution channels as given below:
Three stage channel of distribution When number of wholesalers used is large and they are scattered throughout the country, manufacturers often use the services of mercant
how do I incorporate GE matrix to the palm oil production?
WHAT ENVIROMENTAL FACTORS AFFECT SONYS PERFORMANCE
Question : a) Show and describe the cultural and social factors that can influence buyers' decisions. b) In a buying center purchasing process, which buying center particip
Concept Development and Testing The third stage in the procedure is concept development and testing. Concepts can take on several forms are following: 1). A product idea is
various approaches followed by FMCG companies in test marketing
what is test marketing?explain various approaches that are followed by fmcg companies in test marketing.
Differentiate between Services and Goods and explain the areas in which the attributes of services create needs in the marketing mix?
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