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Question:
(a) "Consumers have both innate and acquired needs." With reference to examples you are familiar with, differentiate between these two types of needs.
(b) "Though it has several limitations, Maslow Hierarchy of needs has been successfully used by marketers to market their product." Discuss this statement, illustrating your answer with examples of its applications to the marketing of goods and services.
(c) "Most needs are dormant much of the time." How can marketers arouse them?
define international marketting and furnish its features?
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select a company and explain th marketing mix
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Question 1: Why sales promotion is an integral part of marketing? How does it differ from marketing and advertising? - Detail explanation on ‘Meaning and Importance of Sale
What are aspects of activities use in green marketing? At workshop of green ecological marketing was explained as the study of the positive and negative aspects of activities
According to the MCCI Business Confidence Indicator (September 2010), the morale of business leaders is morose with a drop to 96.3 of the confidence level index(March 2010=100)
What decisions do companies face in designing a sales force? How can marketing decision support system help marketing manager towards making better decisions?
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