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Question 1:
With the use of examples explain the following distribution strategies:
a) Intensive distribution b) Selective distribution c) Exclusive distribution
Question 2:
Discuss the marketing mix decisions associated with EACH of the Product Life Cycle stages.
Question 3:
A company's marketing environment consists of the microenvironment (forces close to the company) and the macroenvironment (larger societal forces). a) List FOUR key components of the microenvironment. b) Explain how each microenvironment component may have an impact on the operation of a business.
Question 4:
Define and explain the components of the promotional mix.
Q. Explain the Role of direct marketing? Role of direct marketing:- a) Focus is on literate customer. b) For service marketing like insurance, Banking, telecommunication.
As the opening vignette indicates, The Mayo clinic has been built as one of the most powerful services brands on its firmly held belief and focus on the experience of the patient.
What is influence of the human resource information system? Affect of Human Resource Information System (HRIS): Firms have invested upon the software for P+R as Oracle, S
assignment on strategy pricing
Identify all the environment factors that can affect the demand for consumer durables and assess the magnitude and direction for their impact
A World of Marketing Communications All organisations - small and large, commercial, government, charities, educational and other not-for-profit organisations - need to communi
Define the international developments in human resource environment structure. International developments: Global Competition: Companies competing upon global basis
Problem 1: What do you meant by the integrated marketing process model? Explain in brief - Detail Explanation on integrated marketing process model including the figure.
use the equation of 42 divded by 7 to write 2 promblems one about sharing the other about grouping
1.Considering the concept of product life cycle, where would you put video games in their life cycle? 2. Should video game companies continue to alter their products to include oth
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