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Question 1
Customer relations management is a broadly recognized, widely-implemented strategy for managing and nurturing a company's interactions with clients, customers or sales prospects.' Discuss this statement, and explain how effective customer relations management can lead towards the attainment of organizational goals and objectives.
Question 2
Discuss the factors which organizations must consider to attain closeness to the consumer.
Question 3
‘Marketing is concerned with the relationship with the customer or consumer through time and why they use particular product and service.' Describe the reasons for which we may use a product or service.
Question 4
Select a product or service that you are planning to buy in the near future. Using a basic model of consumer decision making, discuss how you will be going through it for your chosen product/service.
Question 5
Discuss the four factors which exert an influence on the overall level of involvement of a ‘consumer' purchase.
Title Catalogue: In a title catalogue, the titles of documents occupy at the leading section of entries, which are arranged in an alphabetical order. Queries of readers who re
QUESTION 1 (i) Why ethics is important in procurement? (ii) How a public official involved in planning or conducting public procurement proceedings or contract administratio
Guidelines for conducting a competitive negotiation The most important rule in conducting a complex negotiation is that you should have done the planning for it and you should
QUESTION 1 Discuss the strategic decision making process. Support your answer with examples from an industry of your choice QUESTION 2 a) What are SBUs and how effectiv
Question 1 How is the public relations industry organized? Question 2 How are newspapers registered? Explain in detail Question 3 Write a long note on the Structure of E
P enalty Penalties should aim at fixing a problem when it arises and ensuring that it does not recur. Guidelines to note while stipulating penalties are: Penalties shou
A large unit manufacturing electrical goods which has been known for its liberal personnel policies and fringe benefits is facing the problem of low productivity and high absenteei
Ratio Measurement: Ratio level is the highest level of measurement. They are distinguished from internal scales by virtue of having an absolute zero. Ratio scale provide
Question: CEOs admit that more money, time, and organisational changes will be required to make the needed transition from product or channel driven structures and tactics to a
Question 1: (i) What are corals and coral reefs? (ii) Illustrate with the help of a diagram the schematic representation of a coral polyp. (iii) Marine tourism is growi
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