Aims of Trade off in Business Strategy - Operations Focus

The aim of operations focus is to ensure that, along with the other management functions, all of the operations workforce are pulling in the same direction - the direction declared explicitly in the business strategy. It is crucially important that the goals of the business strategy are translated into explicit operational policies, with relevant operations performance measures chosen to suit. Otherwise, in the course of time and in response to pressures from the marketing and finance functions to meet their short-term needs, any operational consistencies which may have been established originally are likely to unravel. The figure opposite illustrates the idea of focus in basic types of manufacturing system.