Write communication plan for your health care organization

Assignment Help Science

Reference no: EM132376050

In the role of a health care manager, for the final project you will develop and write a comprehensive marketing and communication plan for your fictitious health care organization. The final project will be divided into four parts:

Health Care Organization Profile (Due Module 2)

Communication Plan

Marketing Plan

Community Collaboration Plan

For Part 2 of the final project, you are to develop communication strategies and write a communication plan for your health care organization.

Part 2, the Communication Plan should include the following components:

Types of internal and external communication networks

Stakeholder analysis

Media methods

Tag lines, logos, photos, etc.

Letterhead, newsletters, etc.

For Part 3 of the final project, you are to conduct a market analysis for your health care organization and develop a marketing plan. The market analysis should address the following:

External environmental analysis

Internal environmental analysis

Strategic choice and strategic goals

SWOT analysis

How will marketing initiatives involve cross-functional team members?

How and when will marketing strategies be evaluated?

For Part 4 of the final project, you are to develop a community outreach plan for your health care organization. The community outreach plan should answer the following questions:

What methods will be used to engage the attention of and involve community members in the accomplishment of your organization's goals?

How will community diversity issues be addressed?

This assignment uses a grading rubric. Instructors will be using the rubric to grade the assignment; therefore, students should review the rubric prior to beginning the assignment to become familiar with the assignment criteria and expectations for successful completion of the assignment.

Reference no: EM132376050

Questions Cloud

Implementing a big data solution : Big data is not an isolated solution. Implementing a big data solution requires that the technical infrastructure (h/w, s/w, network) be in place

What type of conflict is occurring in this case : What type of conflict is occurring in this case, and what conflict management style would you, as the manager use? Justify your choice.

Identify and critically analyse taxation issues : HI6028 -Taxation Theory and Practice and Law-Holmes Institute- Australia- Advise The City Sky Co of the input tax credit entitlements that they may be entitled

Describe how a manager would approach ethical decisions : Describe how a manager would approach ethical decisions according to each of the three views on ethics.

Write communication plan for your health care organization : You are to develop communication strategies and write communication plan for your health care organization. Types of internal and external communication network

What is floating rate preferred stock : FIN-650: Managerial Finance - Grand Canyon University - How does preferred stock differ from both common equity and debt?

Prepare audio recording addressed to your client : MGT5PMT Project Management Assessment - 'When things go wrongs' presentation, La Trobe University, Australia

Create a fully expanded ERD : HS2021- Database Design and Use - Holmes Institute - Create a fully expanded ERD based on the information in the following narrative

Compare and contrast charismatic and authentic leadership : 1. Compare and Contrast Charismatic and Authentic Leadership 2. What are the limitations of authoritarian decision making?

User Account

All Pages