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Write an international mini-plan for a company that interests you (or a product/service that you want to sell yourself). Address the following in your mini-plan: • Location of value-added functions: The choice of where to locate each of the functions that comprise the entire value-added chain, from research to production to after-sales servicing. • Location of sales target: The allocation of sales among countries and the level of activity in each, particularly in terms of market share. • Level of involvement: The choice of operating through wholly owned facilities, partially owned facilities, or contract arrangements, and whether the choice varies among countries. • Product/services strategy: The extent to which a worldwide business offers the same or different products in different countries. • Marketing: The extent to which a company uses the same brand names, advertising, and other marketing elements in different countries. • Competitive moves: The extent to which a company makes competitive moves in individual countries as part of a global competitive strategy. • Factor movements and start-up strategy: Whether production factors are acquired locally or brought in by the company and whether the operation begins through an acquisition or start-up.
In the Bertrand and Mullainathan study of name-based discrimination, job applicants with "Black-sounding" names were granted interviews significantly fewer times than those with "White-sounding" names.
Create a hypothetical marketing campaign that uses what you've learned about the CRM approach. Describe how you might apply insights about developing long-lasting relationships with customers to retain or reactivate past visitors.
Susan has been requested to prepare a system requirements document as well as deliver a presentation to the management team. What must be the main elements of the system requirements document
What is effect of religion on international business.
Common stock- 150,000 shares outstanding, selling for $60 per share, the beta is 1.11. Market: 9.5 percent market risk premium and 7.5 percent risk-free rate. Compute the WACC.
Business process management (BPM) and enterprise resource planning (ERP) systems
Using your results from (a) equate the distributions for job growth percentage as well as percentage of women employed. What can you conclude
What cultural factors must U.S. sports franchises overcome to increase popularity abroad. Why. How can franchises ensure its products are appropriate for international markets? Should governments protect its industries by placing tariffs on import..
Objective Questions ON International Business.
Acquirer Corp. purchases all of Target Inc. stock for $60 per share. How much will Acquirer record as goodwill upon acquiring Target? Please show work. Peace and Love Lee.
Elaborate on leadership style
Hot Topic is aiming for with those of Abercrombie & Fitch. Identify the behaviours, affective responses, also cognitions most important in shopping at each store.
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