Reference no: EM132244438
Intellectual Asset Paper Guidelines
For this paper students should use the same organization as they are using for the weekly discussions. Write a 3-5-page paper about the organization you have chosen answering the following questions: (Apple Company)
1. Why is the management of knowledge professionals and knowledge itself so important for today’s organizations?
2. What is the importance of recognizing the interdependence of attracting, developing, and retaining human capital?
3. What is the key role of social capital in leveraging human capital within and across the firm?
4. What is the importance of social networks in knowledge management and in promoting career success?
5. What is the vital role of technology in leveraging knowledge and human capital?
6. Why are “electronic” or “virtual” teams critical in combining and leveraging knowledge in organizations and how they can be more effective?
7. What is the challenge of protecting intellectual property and the importance of a firm’s dynamic capabilities?
Use Chapter 4 in the textbook. The questions listed match up with the Learning Objectives
for Chapter 4. The Learning Objectives are listed on the first page of the chapter, page 108.
Incorporate examples from the real world.
The paper should be:
3-5 pages in length
Include at least one academic journal article citation (“C” papers use one academic journal article references, “B” papers include 3-5 academic journal references, and “A” papers include 6 or more academic journal article references)
Reference the textbook
At least 3 different references with in-text citations. As noted, one must be from an academic journal (this is “C” level work).
Follow standard APA format. Use a title page, a table of contents, number all pages, use headers for each section (each of the 7 questions), use in-text citation, include a reference page, etc.