Reference no: EM131359194
Choose a product or service from these examples:
Fast food
Class of consumer product
Personal care
Automobile
Research the Internet to analyze how that product or service has been advertised.
Prepare a 15- to 20-slide Microsoft® PowerPoint® presentation in which you investigate the role of advertising in a culture of consumerism. Be sure to discuss the following:
Who determines ethical standards for advertising?
In what ways has advertising affected American culture?
What are the key persuasive techniques used in consumer advertising? Illustrate with specific examples, explaining how each technique works.
Discuss some of the critical issues that may arise from the following areas:
Children and advertising
Advertising in schools
Health and advertising
Political advertising
Find one example of a commercial that strikes you as particularly creative and appealing:
What are the elements that are unusual?
What is the target group of the commercial?
How does the commercial appeal to consumers?
Why do you believe this commercial to be effective in brand name recognition?
How are ethical standards met (or pushed to their limits)?
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Equity of healthcare access is in the eyes of the beholder
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Which of first four stages of organizational growth presents
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Calculate the value of share of stock
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Who determines ethical standards for advertising
: Who determines ethical standards for advertising?In what ways has advertising affected American culture?What are the key persuasive techniques used in consumer advertising? Illustrate with specific examples, explaining how each technique works.Disc..
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Firm integrate principles of operations management
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The level of ebit where eps is the same for both firms
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Which correctly describes the complete predicate of sentence
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Billion shares of common stock outstanding
: Home Depot Inc. (HD) had 1.70 billion shares of common stock outstanding in 2008, whereas Lowes Companies,. Inc. (LOW) had 1.46 billion shares outstanding. Assuming Home Depot's 2008 interest expense is $696 million Lowes' interest expense is $239 mi..
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