Which of porter generic strategies best characterises apple

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Reference no: EM132199321

a) Systematically analyse Apple Inc.'s resources and capabilities using the most appropriate framework of your choice from Strategic Management Draw from this analysis to describe what you think are the company's five most critical sources of competitive advantage/disadvantage/parity.

b) Which of Porter's generic strategies best characterises Apple Inc. at the start of this case? What generic strategy would you recommend to them for the future?

Prepare a persuasive summary of the reasons for your choice using information from your Part (a) analysis. Discuss cost and differentiation in your response, regardless of your choice of strategy. Finally, describe the best two actions Apple Inc. can take to advance the generic strategy you recommend.

Reference no: EM132199321

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