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What kind of bias might he be committing

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Reference no: EM133597258

Question: Cam has a hypothesis that partnerships with sports teams from the largest cities in Europe will be the key to his company's success. He taps you as a data analytics consultant and asks you to pull the last 5 years of merchandise sales of all of the successful teams (top 10% of league performance) from large cities in Europe (populations greater than 800,000). What kind of bias might he be committing, and what data would you advise him to consider as well?

 

 

Reference no: EM133597258

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