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Assignment: This assignment will provide information regarding marketable objectives found within the strategic plan for your chosen HCO (Mayo Clinic). Discuss the following:
• The key marketing objectives found in your chosen HCO's strategic plan
• Why the objectives fit the role of the health care organization
• What key marketing objectives a marketing director should focus on when developing a marketing plan (Explain your reasoning.)
The assignment
1. Must be three double-spaced pagesin length (not including the title page and references page) and formatted according to APA style
2. Must include a separate title page with the following:
• Title of paper
• Student's name
• Course name and number
• Instructor's name
• Date submitted
3. Must use at least three scholarly sources
4. Must document all sources in APA style.
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