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Question: • Develop a brief IMC for the company or product you are working on in your assignments.
• First, tell us about your company or product. What is your unique selling proposition? How do you distinguish your product or company from your competitors?
• Now, think about how to communicate this information using the AIDA principle. Describe your ad and promotion.
• How would you vary your ad for different media platforms? How would you vary the schedule to air it for maximum coverage with minimal expense?
Companies A, B, and C supply components to three plants (F, G, and H) via two crossdocking facilities (D and E). It costs $4 to ship from D regardless.
Describe a company that you believe does not do well putting the 4Cs into practice, and provide two (2) examples of why you believe they struggle at it.
Explain the difference between a census and a sample, Define a population. Give an example of a population
How is our business model different from that of our competition? How could our product or service be different? What market category or niche is not being served by our industry
Prompt: What is the role of branding in today's marketing communications? Some question to consider as you address the prompt: How does a brand add value to an organization's communications process? What makes a branding initiative/program successful
What is your emotional reaction to the terms capitalism and socialism? Explain why you feel the way you do
Write a polynomial to represent the total dollar amount of each investment that earns at a scale factor of x: Austin deposits $560 a year into his college tuition account for 6 years,
What is the average number of high school varsity letters that a student accepted at Harrigan receives? Estimate this confidence interval for a mean using a 90% confidence level. The variable you are to analyze is HSSports.
Using your analysis in proposal, what will the overall promotional message be for your product? Describe the various methods you will use for promotion. For each method, provide the following: What promotional objective you hope to accomplish with t..
Explain Expatriate Managers Selection Process and what kind of screening process will you use to identify those with the
What are the ethical responsibilities of the organization, and you as an employee, in this case? What would an ethical egoist do in this situation? Why
Determine a coaching plan. Prepare to coach the CEO during the process of transforming Pepsico. How might path-goal thinking help the CEO guide Pepsico employee
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