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What does price elasticity of demand mean

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Reference no: EM132626089

Question 1.

Part 1.

Why is it critically important for a brand and/or company to price their product and/or service correctly the first time?

Part 2.

What does "Price Elasticity of Demand" mean? What are the two approaches to pricing and why are they important?

Question 2.

Part 1.

How can choosing the wrong marketing channels impact a brand or company's business? How should a brand go about choosing the proper marketing channels?

Part 2.

How can a brand or company's supply chain be a competitive advantage or competitive disadvantage?

 

Reference no: EM132626089

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