What are the marketing strategy of moviepass

Assignment Help Operation Management

Reference no: EM132302156

What are the Marketing Strategy of Moviepass? Talk about their market research, STP and objectives & strategy

1. Market Research (1 page): Try to better understand what your current and/or potential customers would want from your company by collecting information. You may want to run a small study to collect necessary information (e.g. surveys, concept tests, focus groups, in-depth interviews, etc.). If you do a survey, collect data from a minimum of 20 subjects. If you conduct focus groups, run at least with 5 people.

2. STP (1 page): Provide your benefit segmentation of the market in which you compete and indicate which segment(s) you now serve (if any). Develop positioning strategy.

3. Objectives & Strategy (1 page): State marketing objectives in terms of sales volume, market share, return on investment or any other objectives for your marketing plan. If you are not yet certain of numbers, provide your best estimates.

Reference no: EM132302156

Questions Cloud

Liberty of the ancients and liberty of the moderns : Benjamin Constant wrote his piece “Liberty of the Ancients and Liberty of the Moderns” as a response to Rousseau.

What would you like the teachers to know about you : Now imagine that you will be attending a school in the country that you will be visiting. What would you like the teachers to know about you and your culture.

What can you employees do to prevent age discrimination : Describe the Push Pull relationship that Restaurant Supply Chain Systems (RSCS) has with Yum Brands. What can you employees do to prevent age Discrimination?

Examine what a needs assessment is : Examine what a needs assessment is and why this is significant to the health promotion and program planning process. Select at least two of the needs assessment

What are the marketing strategy of moviepass : What are the Marketing Strategy of Moviepass? Talk about their market research, STP and objectives & strategy

Compute the minimum-norm solution of the system : Compute the minimum-norm solution of the system of equations defined by (19.35). Compute the unconstrained minimizer of the quadratic in (19.34a)

Define areas where district policy is consistent with law : Choose a topic related to law, policy, and/or governance. You may want to select a topic that has been controversial or problematic in your school.

Individuals performing more typical manufacturing processes : Describe how the skill set of the individuals performing this function would be different than for individuals performing more typical manufacturing processes

Determine how can better coordination be achieved : You will again analyze a case study in this discussion. This time, address the issues of Case 4, "Lunchtime at Sunnydale Elementary School".

User Account

All Pages