What are the implications of guanxi networks

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Reference no: EM132589102

The role of culture in international selling is extremely important; for this assignment you will be selling in China. Please answer the following questions:

Question 1 What are the implications of Guanxi networks for selling in China?

Question 2 An important Chinese cultural issue is the avoidance of loss of face. Discuss its implications for selling in China.

Question 3 Explain the concept of self-reference criteria and its implications for selling in China.

Reference no: EM132589102

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