What are the implications for employees and customers

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Reference no: EM133847075

After analyzing the Subaru Website regarding corporate social responsibility and the essence of its brand, answer the following:

I. What is Subaru's value proposition (reasons customers buy Subaru and not another brand)? Where do they invest resources to drive the value proposition?

II. Why is it essential that Subaru leaders truly value the causes on their site and not merely attempt to project the image (e.g., greenwashing)? Find evidence to support your position.

III. What are the implications for employees, customers, advocacy groups, and the company's brand?

Reference no: EM133847075

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