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What are some of the entry barriers a firm would have

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Reference no: EM132163835 , Length: word count : 1250

Assignment

Write a 5 page paper (about 1250 words) in APA format (not including the cover page and reference page).

Below is a recommended outline. Please click here to view the criteria by which you will be assessed for the achievement of the CLO for this unit.

Please use the APA Sample paper provided in Unit 1 to complete your assignment.

NOTE: you must perform additional research in the LIRN and have at least two references in addition to the text book. The paper must have in text citations.

I. Spend some time looking at Blue Apron, (www.blueapron.com). First discuss the background of the company and then answer the following questions:

A. Based on the material covered in chapter 3, what questions would you ask the firm's founders before making your funding decision? What answers would satisfy you?

B. If you had to make your decision on just the information provided in the pitch (Page 100 in your textbook) and on the company's website, would you fund this company? Why or why not?

C. What are five actions Blue Apron could have taken when completing its feasibility analysis that would have been particularly helpful in supporting its business model?

D. What are some of the entry barriers a firm would have to deal with and try to overcome if it tried to compete against Blue Apron?

E. Based on the material covered in unit 1, why do you think Blue Apron has been so successful?

F. Describe and discuss Blue Apron's business model based on material covered in chapter Three.

G. How important to Blue Apron's business model are information systems and technology?

H. Do you think Blue Apron used a standard business model or a disruptive business model?

Cover page (See APA Sample paper)

Introduction

A thesis statement

Purpose of paper

Overview of paper

Body

Below is a recommended outline. Cover page (See APA Sample paper in the Student Resource Center)

Introduction

A thesis statement

Purpose of paper

Overview of paper

Body (Cite sources with in-text citations.)

Conclusion - Summary of main points

a. Recommendations

2. References - List the references you cited in the text of your paper according to APA format.

(Note: Do not include references that are not cited in the text of your paper)

Reference no: EM132163835

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