What are service characteristics and strength and weakness

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Reference no: EM133382155

Case Study: CONCLUSION of the motor carrier industry (such as vehicles on the road, rail, sea, air is considered an intangible product. One of the ways to measure the transport services is through their characteristics. There are various types of service characteristics for all modes of transport. Each mode of transport has its strengths and weaknesses that compete in the motor carrier transport system.

Question: Discuss what are service characteristics and strength and weakness of the motor carrier industry with special reference to any of the major transport industry in Malaysia such as Rapid Bus Company, any Commercial trucking company, any Container Haulage company, Grab, etc.

Reference no: EM133382155

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